"Real Girls' Clothing" Since 1994
INTRODUCTION
In the summer of 1994, Kim Gordon of Sonic Youth, founded X-girl with her friend, Daisy von Furth, who worked in XLARGE. Kim and Daisy designed “real clothing” which was the collection of what they wanted to wear. They used graphic designs on their collection.
X-girl is considered as a pioneer of “Girl’s Movement” in the fashion industry, involving art and music.
LOGO OVERVIEW
The X-girl logo was designed by videographer and graphic designer Mike Mills who designed T-shirts and posters for the brand. The face logo graphic, which can be said to be the symbol of the X-girl, was also designed by Mike Mills, and is modeled after his friend and artist Michelle Rockwood.
In 1994, X-girl opened a store in Los Feliz, Los Angeles. And in the same year, they held a first guerilla-style fashion show in Soho, New York, which was produced by Sofia Coppola and Spike Jonze. Chloe Sevigny and Michelle Rock Wood joined the show as models.
X-girl continues to offer “Real Girl’s Clothing”- basic style that are inspired by rock, military, outdoor, sports, and many other street culture factors.